Goal

Tell the story of a live expedition of digital nomads to one of the most remote place in the world — The Kuril Islands

 

Tactics

Working with creative and media experts side by side we were able to take content shared from the expedition and turn around hype building creative for the trip as the team were still exploring.

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On the same day it was shot, compressed video footage was sent via a low bandwidth satellite link on the boat in the Kuril Islands to our creative studio in London. We then turned around three films, each within 12hrs of receiving the footage and produced brand building films to fit 100s of targeted media placements on Facebook and Instagram.

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Results

1.9m views,

10,618 likes, comments, shares

16,000 unique visits to Tomorrow Unlocked